Entries by cburne

9 ways mobile and social tech improves the retail shopping experience

Original article Retail and e-commerce experts share their tips on how malls and stores can enhance the in-store shopping experience with mobile and social media technology. (This an excellent retail check list for effective mobile engagement.) With the continued growth of ecommerce and in-store comparison-shopping via mobile devices, it’s become harder for many bricks-and-mortar retailers [...]

12 trends in Mobile App Development you need to know

Original article written by Katie Stanfield, working as a mobile app developer with Xperts Infosoft. Whether it is about shopping, ordering your favourite food, saving money, hiring a cab or any other routine activity online, which devicedo you pick up at an instant to carry all such activities? Your Smartphone, right! Well, it is same with every one [...]

Why Beacons? Part 3. Driving up loyalty & CX in Hotels

The good news is certain players in the Hotel sector are ahead of the game when it comes to Beacons and Locational-Based Marketing. Marriott especially, is one brand that’s clearly invested in leveraging the technology to drive up their customer experience rating. For such a fiercely competitive industry, constantly forced to find new and innovative ways to protect its [...]

Why Beacons? Part 2.

Sports and Event venues We continue our look at which businesses should be embracing Beacons, with Sports and major event venues. Coincidentally, we were approached very recently by a major football venue to prepare an introductory perspective on what value a Beacon Network could bring to their business. So this is nice and fresh in our [...]

Why Beacons? Part 1. Museums & Galleries

 Museums & Art Galleries As part of ARworks continued commitment to assisting brands and businesses deliver exceptional customer experience through strategic Mobile App solutions and creative technology, over the next few weeks we’re going to be sharing a series of posts that list some top-line reasons why Beacon technology (and Location Based Marketing) should become a [...]

Augmented Reality Developers – Turning Fun Fantasy Into “Real” Life

Some people may complain about how tech-centred this generation has become. It’s nearly impossible to find young people who aren’t “hooked” to their smart phones and media playing devices or tablet PCs, surfing the net, listening to music, watching videos and playing games. However, today’s techies claim that, with technology, they have better amusement and [...]

Augmented Reality Company Enhances Marketing Efforts Of Competitive Enterprises

Everybody is quite fascinated with technology these days. Even those who have a lot to complain about how it takes away many of the fundamental values that shape character (like hard work, because accessing important information can be done in just a click of a button) find it utterly “far out” how certain experiences that [...]